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Explain BUS4403 Business Policy And Strategy

The location in relation to the above stated module or coursework can be said to be University of the People. The study level in relation to the above stated module or coursework can be said to be graduate level. The unit code in relation to the above said module or coursework can be said to be BUS4403 Task answers.

Learn Business Policy and Strategy

Course Overview

The above said module and coursework actually addresses the formulation, the implementation, the monitoring as well as the control of the specific business strategies as well as supporting the organizational policies. The students and the learners actually learn to assess as well as evaluate the all-inclusive business enterprise with the hep of an integrated view or perception of the several functional standards and disciplines. The above said module or BUS4403 assessment answers work actually makes an effort to develop the abstract as well as the conceptual skills that are mandated by the leaders of the businesses in any competitive environment or surrounding in order to comprehend or understand the business issues as well as the challenges from the viewpoint and perspective of every functional manager.

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Following can be said to be the Envisioned Module Learning Outcomes: -

Upon the successful completion or conclusion of the above said module or coursework, the learners shall gain the ability to: -

  1. Critically review or assess the core or essential areas in relation to the corporate as well as business level strategy pertinent in relation to the worldwide hospitality industry, which includes the process, the content as well as the context of strategy.
  2. Demonstrate or show an understanding in relation to the significance of the in-depth analysis or evaluation of the organization as well as the external business surrounding and environment in providing assistance in respect of hospitality managers in the course of the formulation or creation of strategy.
  3. Analyze or evaluate the relation amidst the international business environment as well as the strategic decisions that are made by the international hospitality organizations.
  4. Exercise the judgement as well as the skill in the planning, the design, as well as implementation of the cost-effective utilization of the resources wile undertaking any business strategy.
  5. Critically evaluate or assess the role of the operations in the adding of the value as well as achieving the sustainable competitive benefit and advantage in the global hospitality sector.
  6. Discuss the business strategy in a clear as well as professional manner.
  7. Recognize the relation amidst the international business environment as well as the strategic decisions that are made by the international hospitality organizations.

Following are the Module Objectives: -

The Business Policy actually introduces the conception or notion relating to strategy as well as the that causes an impact upon the strategy formulation in the global hospitality industry. This actually encompasses the difficulties and complications in relation to the corporate operations as well as the resource management in the different cultures and nations, analysis or evaluation of the specific business environment as well as the principles of the global best practice. The above said module or BUS4403 assignment answers work actually enables the learners to determine as well as analyze or evaluate the factors that makes contribution in respect of the strategic development as well as the survival or the failure of any hospitality operation, and based on such analysis assess the long-term strategies that enable or facilitate the operation in order to achieve or accomplish its corporate objectives or goals. Upon the completion or conclusion, the learners or the students shall possess an extensive and a widespread knowledge regarding the role of the corporate and the business level strategy in the global hospitality industry, as well as the relation amidst the international business environment as well as the strategic decisions that are made by the global hospitality organizations.

It can be said that the above said coursework or module actually aims to provide the learners or the students with an understanding regarding the following: -

  • The Business Policy or the Strategic Management as well as why it is significant
  • The primary concepts or notions in relation to the corporate and the business level strategy
  • The global dimensions in relation to the corporate strategy
  • How present or recent the ideas in relation to the corporate strategy have actually evolved.

Module Curriculum

Strategy overview

  • Origins of the strategic management
  • Benefits of the strategic management
  • The strategy equation
  • Outline of the strategic management procedure

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Corporate governance as well as social responsibility

  • Corporate governance well-defined
  • The Responsibilities of the Board of Directors
  • How the Board of Directors is actually organized
  • The role or function of the top management – the responsibilities, the leadership and the vision
  • Social responsibility of the strategic decision- makers
  • Responsibility of the business firm
  • The corporate stakeholders

Environmental scanning

  • External scanning as well as industry analysis

o The external environmental variables

          -- PEST Analysis

          -- Porter’s five forces

  • Internal scanning as well as organizational analysis

o The organizational configuration

-- Structure, the processes and the relationships

o Value chain as well as resource sustainability

o Resources as well as competitive advantage

o Sustainability of the advantage

o Value system or network

o The strategic operation issues

o The experience curve

Strategy formulation

  • The corporate level strategy

o The Directional strategy

o The Portfolio analysis

o The Corporate parenting

  • The Business level strategy

o The Competitive strategies

-- Porter’s generic strategies

o The Cooperative strategies

-- The Strategic alliances

-- The Joint ventures

-- The Value chain partnerships

-- The Functional strategy as well as strategic choice

o Overview of the functional areas in the hospitality

  • Marketing
  • Finance
  • Operations
  • Information technology
  • Human resources

o The Core competencies

  • Features of the core competencies in the service transactions
  • Outsourcing
  • Benchmarking
  • Building the dynamic capabilities

o Strategic risk

  • External as well as internal risk factors
  • Measuring the risk

Brand strategy

  • Implementing any brand strategy
  • Components of any brand strategy
  • Strategies for any new brand launch
  • Branding in the global hospitality sector.

The weightage is 100 per cent.

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