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Developing an impressive Castrol case study is no child's play. It requires understanding the topic, conducting in-depth research, designing a detailed outline, drafting according to the university guidelines, and editing for errors.
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When you start your Castrol Case Study Analysis, you will quickly know that Castrol is the brand synonymous with automobile lubricants. Charles Cheers Wakefield resigned the company from Vaccum Oil in 1899 and started its business from three small rooms on the third floor of 27 Cannon Street in central London. In 1966 a British oil company acquired Castrol, but the company became a subsidiary of BP in 2000 and continues its business worldwide.
However, not much information is available on the history of Castrol and its functioning during its early days. Therefore, building an elucidative case study is impossible for most students, and thus they seek Castrol case study help online from academic writing help experts. In addition, several other reasons compel students to hire Castrol case study help services. Here are some of the few:
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Castrol SWOT analysis is a strategic planning and management technique used to help an organization identify strengths, weaknesses, opportunities, and threats related to business competition or project planning. Our Castrol Case Study writers use this situational assessment to conduct the Castrol Case Study functioning Analysis.
Some of the brand strengths include:
Strong brand recognition in the United Kingdom and the other countries where the products of the company are available
High brand loyalty of the customers who have previously used the products offered by the company due to its high quality
Castrol fails in the following areas:
Changing preferences of the customers regarding increased awareness towards the environment as well as the sustainability of business activities
Moderate presence on social media platforms, indicating scope for improved communication of the company with its customers
It has the capacity for:
Development of new products that are more sustainably produced to meet the changing tastes and preferences of the targeted customers
Increased presence on social media channels to reach out to the customers in a more efficient manner
Factors that could harm its business include:
Ever-increasing competition in the automobile industry in terms of more sustainable business practices and the use of enhanced technology
The ever-changing tastes and preferences of the customers require the company to engage in product development
Our Castrol case study writers have noticed that several factors influence the macro environment of Castrol for the smooth functioning of the company. It is abbreviated as PESTLE. Here is a sneak peek at these factors for Castrol pestle analysis:
The country’s government in which a company does its business plays a crucial role in its success. For Castrol, the Indian government has been quite flexible with the company's development.
The price of automobile lubricants like Castrol depends on the changing price of the oil. Therefore, Castrol must consider increasing its product prices for stabilization in the market when the market is high.
Castrol pays attention to the societal problems in which it operates by joining in the development of any country. For example, the company focuses on job creation, HIV/AIDS solvers, road safety, and the environment in South Africa by creating job opportunities and providing sponsorship for the locals.
Castrol coordinates with their Technical Centre of Excellence worldwide in USA, Germany, and India. It has designed a fuel-efficient lubricant - Elixion, for Diesel machines that can save 4% of fuel usage. For four-stroke motor engines, it has created a Trizone system that helps get the maximum output of the motorcycles.
So far, Castrol has not engaged in any legal battles that could harm its goodwill or decrease its sales. However, other companies must know that their logo and brand name are registered with the company trademark and have a copyright on their website. Therefore no company can use its name; else, they will be caught in forgery.
Castrol has branches in over 50 countries with their own culture and natural condition. However, their units are primarily located in America and Europe, so climate or weather change won't affect the business process.
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Ans: No, it is a private company. Charles Cheers Wakefield resigned the company from Vaccum Oil in 1899. ThenIn 1966, a British oil company acquired Castrol, but the company became a subsidiary of BP in 2000 and continues its business around the world.
Ans: As per the latest record, the company shares 27% of the total revenue towards its distribution for the Asian countries. However, the exact percentage for the rest of the world is not yet declared.
Ans: The team drew three key inferences:
First, there was low coverage across key after-market channels.
Second, the gap was more significant in the towns with lower population
Third, the last category afforded great potential.
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